Press Releases

New Resources Show How Data Empowers Parents

New Resources Show How Data Empowers Parents

Data Quality Campaign releases new infographic and animated video

WASHINGTON (August 25, 2016) – The Data Quality Campaign has released an infographic and animated video that illustrate how education data empowers parents. Too often parents do not have access to the right information at the right time to help their children be successful in school and life. These new resources are intended to help create a shared vision between families, advocates, policymakers, and educators for what it looks like when parents are able to see the full picture of their child’s learning along with guidance on how to help their child succeed.

The infographic and video follow Anna and Mark, the parents of Maria, as they use data to better understand whether Maria is on track and what they can do to help her, identifying additional learning opportunities, informing conversations with her teachers, and ensuring that schools are responsive to her needs. Parents like Mark and Anna deserve to have access to data that empowers them to make the best decisions possible, including which schools their child should attend and what they can do to meet their child’s unique educational needs.

These resources were developed in partnership with multiple parent and education advocacy organizations. These organizations will join the Data Quality Campaign, the National PTA, and Parents for Public Schools as they co-host a Twitter chat about how data empowers parents on Monday, August 29, 3:30-4:30 p.m. (EDT). The conversation, which will use the #Data4Fams hashtag, will include families and community members as they discuss the ways data supports parents, as well as current issues they face with getting the information they deserve.

“All students will have a unique education journey, but without easy access to their child’s data, parents are left plotting their course in the dark,” said Paige Kowalski, executive vice president of the Data Quality Campaign. “We know that most parents use data to make decisions about their child’s education, but they deserve more than paper report cards, late night internet searches, and out-dated parent portals to be better advocates for children.”


About the Data Quality Campaign:
The Data Quality Campaign is a nonprofit policy and advocacy organization leading the effort to bring every part of the education community together to empower educators, families, and policymakers with quality information to make decisions that ensure students excel. For more information, go to and follow us on Facebook and Twitter (@EdDataCampaign).